It is the last weekend before Christmas. If you are in this week and haven’t attacked the stores for bountiful Christmas booty, you’re in trouble. Now, here’s the thing, for men, we are in our element. Actually, we could wait a day or two and we would still be fine. You see, the trick to men is we don’t linger—ever.
The next time you’re out shopping, watch the two genders of the species. The woman will graze through the stores, touching every rounder, display, and in the process, almost without knowing it, will manage to avoid each and every Sale sign in the store. If it has one of those, it’s like a deflector shield over whatever it is advertising. ‘Why,’ the woman says, ‘would I want last month’s old stuff when right next to it is the new stuff?’ Sure, you can look at it that way, especially if you’re going to touch each and every garment or gadget in the store. There’s a sustainability issue here. There is only so much time before you need to rehydrate and take nourishment. You need to move if you are going to cover such ground. Maybe that’s why women last longer than a man when they’re stranded in the snow.
A human male is a quick-strike species, especially if you are a father and have kid duty. Watch these guys. They are the epitome of a shopper—rapid deployment, quick strike, no lingering, no prisoners. Fathers shopping are the most efficient shoppers. They move in and out of the stacks of merchandise, avoiding the high gloss mannequins and the glitz of the displays. They are locked in on the sales signs, usually with one child in the stroller, the older one in a backpack carrier, and one diaper in their hip pocket. They can Christmas shop for an entire family of four and their Aunt Millie in Burlington, Vermont in less than two hours. The key is they never stop—ever. If they do, the child in the stroller, who has been lulled into sleep by the gentle movement of the stroller, will wake up crying, then all is lost.
A man shopping, especially this time of year, is not someone you want to necessarily shop with. He moves quickly, head up, eyes focused, using his peripheral vision to take in data from the sides of his forward radar, analyzing anything that he might be missing. You see, he has no idea what to get. There is only a constant scrolling of ads and commercials he has seen on television in which he is using as a guide.
Now, the idea is not always in line with what the receiver really wants, but it’s not about that. His mission is all about conquering the task. He can say he shopped for Christmas with the kids. That alone, earns him a Bronze Star with an oak leaf cluster. The underlining knowledge is it can always be taken back. You see, men know something about women. Sure, not a lot and what we do know is ever right, but the one thing we do know is women have a gene that requires them to love-LOVE shopping, especially when its free. And a gift given that is wrong, is like getting free money or a gift card to a woman, which, by the way, is the perfect gift for any man. Remember the equation, gift card=perfection.
So ladies, if your man, husband, significant other, or dad hasn’t shopped yet, don’t worry. He has a plan. You see, the closer to Christmas he is before he starts shopping, the thinner the stock on the shelves gets. Those things left are now easier to see. It’s like when the Forest Service goes in and thins trees in a forest. All of a sudden, you can see! Items are now easier to spot. Why wouldn’t his woman want the melon-ball er that doubles as a tire pressure gauge? EVERYONE wants one of those! You just got to decide if you keep it in your kitchen or glove compartment of your Kia. Just kiss him on the cheek ladies and smile at the thought he put into it.
Besides, it will help with that cashmere sweater purchase you had your eyes on.
The next time you’re out shopping, watch the two genders of the species. The woman will graze through the stores, touching every rounder, display, and in the process, almost without knowing it, will manage to avoid each and every Sale sign in the store. If it has one of those, it’s like a deflector shield over whatever it is advertising. ‘Why,’ the woman says, ‘would I want last month’s old stuff when right next to it is the new stuff?’ Sure, you can look at it that way, especially if you’re going to touch each and every garment or gadget in the store. There’s a sustainability issue here. There is only so much time before you need to rehydrate and take nourishment. You need to move if you are going to cover such ground. Maybe that’s why women last longer than a man when they’re stranded in the snow.
A human male is a quick-strike species, especially if you are a father and have kid duty. Watch these guys. They are the epitome of a shopper—rapid deployment, quick strike, no lingering, no prisoners. Fathers shopping are the most efficient shoppers. They move in and out of the stacks of merchandise, avoiding the high gloss mannequins and the glitz of the displays. They are locked in on the sales signs, usually with one child in the stroller, the older one in a backpack carrier, and one diaper in their hip pocket. They can Christmas shop for an entire family of four and their Aunt Millie in Burlington, Vermont in less than two hours. The key is they never stop—ever. If they do, the child in the stroller, who has been lulled into sleep by the gentle movement of the stroller, will wake up crying, then all is lost.
A man shopping, especially this time of year, is not someone you want to necessarily shop with. He moves quickly, head up, eyes focused, using his peripheral vision to take in data from the sides of his forward radar, analyzing anything that he might be missing. You see, he has no idea what to get. There is only a constant scrolling of ads and commercials he has seen on television in which he is using as a guide.
Now, the idea is not always in line with what the receiver really wants, but it’s not about that. His mission is all about conquering the task. He can say he shopped for Christmas with the kids. That alone, earns him a Bronze Star with an oak leaf cluster. The underlining knowledge is it can always be taken back. You see, men know something about women. Sure, not a lot and what we do know is ever right, but the one thing we do know is women have a gene that requires them to love-LOVE shopping, especially when its free. And a gift given that is wrong, is like getting free money or a gift card to a woman, which, by the way, is the perfect gift for any man. Remember the equation, gift card=perfection.
So ladies, if your man, husband, significant other, or dad hasn’t shopped yet, don’t worry. He has a plan. You see, the closer to Christmas he is before he starts shopping, the thinner the stock on the shelves gets. Those things left are now easier to see. It’s like when the Forest Service goes in and thins trees in a forest. All of a sudden, you can see! Items are now easier to spot. Why wouldn’t his woman want the melon-ball er that doubles as a tire pressure gauge? EVERYONE wants one of those! You just got to decide if you keep it in your kitchen or glove compartment of your Kia. Just kiss him on the cheek ladies and smile at the thought he put into it.
Besides, it will help with that cashmere sweater purchase you had your eyes on.
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